Wines of Chile launches new sustainability code
Fourteen wineries were certified in the first round of the new code, which is part of the industry’s 2020 strategic plans.
Tuesday, January 31, 2012
Category: Business - Enviroment
(Photo: NC SA, Rodrigo SEPULVEDA SCHULZ/Flickr)
Fourteen Chilean wineries have officially become the first to be certified under the country’s new sustainability code, after a year of rigorous testing and assessment.
The Wines of Chile Sustainability Code seal was awarded to the wineries at the program’s launch ceremony held in the Chilean capital in mid January.
The new code is part of the industry body’s 2020 Strategic Plan, which seeks to build upon Chile’s reputation as an exporter of great value wine to become known as a premium producer.
“As we have established in the 2020 Strategic Plan, we are committed to becoming the number one producer of premium, sustainable and diverse wines from the New World by 2020,” said René Araneda, President of Wines of Chile.
“To achieve this goal it is imperative to create innovation that boosts our competitiveness. The development and implementation of Wines of Chile’s state-of-the-art Sustainability Code is a key pillar of achieving this objective,”
The Sustainability Code was first announced one year ago, and the wineries that applied for its seal have been under a process of rigorous assessment and inspection since then.
The 14 wineries to receive their certification were awarded the highest level of sustainability under the code - the Green Chapter, which looks for “long-term commitments towards environmentally friendly practices in the vineyard,” with the intention to “sustainably protect and manage natural resources.”
Social responsibility and quality factors will be graded under Orange and Red Chapters respectively, to be awarded later in the year.
The wineries that received the certification and are now entitled to use the “Certified Sustainable Wine of Chile” seal on their labels, bottles and promotional materials are: Anakena, Arboleda, Caliterra, Casa Silva, Cremaschi Furlotti, Emiliana, Errázuriz, Montes, MontGras, Santa Cruz, Santa Ema, Santa Rita, Ventisquero and Vía Wines.
For more details on the industry code, see the Wines of Chile website.